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How do I connect my Pinterest account to Google Analytics?

There is no direct way to connect your Pinterest account to Google Analytics.

However, if you have a business account and you claimed your website, you will see data from Pinterest automatically in your Google Analytics App (under Ackquisition – All traffic – Referrals – Pinterest).

Check out lesson 7 in phase 4 where you will learn how to use Google Analytics to understand and assess your content and traffic.